Alison Werner

Alison Werner

Chief Editor

Where will the field of orthodontics go next? That is the question every orthodontist is asking—and it is the question that Orthodontic Products’ Chief Editor Alison Werner aims to help orthodontists answer.

Yes, orthodontists are used to a field that is constantly evolving, with new treatment options and practice management ideas around every corner. They know that their task is to meet the daunting challenge of keeping up with not only the latest clinical techniques and product offerings, but also the business of running a successful practice and keeping patients satisfied. As editor, Werner strives not only to keep the Orthodontic Products’ audience abreast of the latest products and trends, but to also create a community that allows orthodontists, product manufacturers, and service companies the opportunity to interact and discuss how to provide patients with the best smiles possible and how to navigate the future landscape.

With an eye to the field’s future, in 2017, Orthodontic Products expanded its coverage of the technology and resources available to run a successful practice, as well as the management choices that could make all the difference in a practice’s growth. The staff of Orthodontic Products is driven to be the daily go-to site for orthodontists looking for the newest products on the market and latest practice management
advice.

Orthodontic Products takes pride in the fact that it has grown its social media interaction with its readers, keeping them up to date throughout the day with the latest industry news. In addition, the Editorial Advisory Board (EAB) of Orthodontic Products features some of the field’s most distinguished academics and eminent orthodontists in private practice. EAB members keep the staff abreast of the latest developments in orthodontics, from the new products that have become vital to their treatment plans to the issues that shape their business decisions and the profession as a whole. They also help identify the voices in the industry that Orthodontic Products should be listening to and help the
publication share them with its readers.

“Orthodontic Products strives to be the one magazine in the industry providing orthodontists practical product solutions and management ideas for their practice. As we like to say, ‘We operate on the principle that what orthodontists read about today in the magazine or on the website, they can practice with tomorrow’,” says Werner, who has been with the magazine for 8 years, 5 as chief editor. “My goal is to seek out the information orthodontists need to keep pace with the latest trends and present it to them in a quick and easy-to-read format that allows them to give their patients the best smiles.

“We work hard to bring our readers the latest product and practice management information in a format that works for them. However our audience reads and interacts with Orthodontic Products, our goal is to contribute to the success of the orthodontic community.”

EDITORIAL ADVISORY BOARD

Michael C. Alpern, DDS, MS
Private Practice
Port Charlotte, Fla

S. Jay Bowman, DMD, MSD
Kalamazoo Orthodontics
Portage, Mich

Jason B. Cope, DDS, PhD
Cope Orthodontics
Dallas, Tex

Dipak Chudasama, BDS, MSC, MORTH, RCS
Orthodontic Avenue
Coppell, Tex

Terry G. Dischinger, DDS
The Dischinger Team Orthodontics
Lake Oswego, Ore

Howard A. Fine, DMD, MMSc
Fine Orthodontics
Mount Kisco and Goldens Bridge, NY

Laurance Jerrold, DDS, JD
President, Orthodontic Consulting Group
Jacksonville, Fla

Neal D. Kravitz, DMD, MS
Kravitz Orthodontics
South Riding, Va; and White Plains, Md

James Mah, DDS, MSc, MRCD, DMSc
Durango Orthodontics
Las Vegas

Elliott M. Moskowitz, DDS, MSD
NYU College of Dentistry
New York

Gerald S. Samson, DDS
Private Practice
Marietta, Ga

Orhan C. Tuncay, DMD
Temple University
Philadelphia

Michael C. Alpern, DDS, MS
Private Practice
Port Charlotte, Fla

S. Jay Bowman, DMD, MSD
Kalamazoo Orthodontics
Portage, Mich

Jason B. Cope, DDS, PhD
Cope Orthodontics
Dallas, Tex

Dipak Chudasama, BDS, MSC, MORTH, RCS
Orthodontic Avenue
Coppell, Tex

Terry G. Dischinger, DDS
The Dischinger Team Orthodontics
Lake Oswego, Ore

Howard A. Fine, DMD, MMSc
Fine Orthodontics
Mount Kisco and Goldens Bridge, NY

Laurance Jerrold, DDS, JD
President, Orthodontic Consulting Group
Jacksonville, Fla

Neal D. Kravitz, DMD, MS
Kravitz Orthodontics
South Riding, Va; and White Plains, Md

James Mah, DDS, MSc, MRCD, DMSc
Durango Orthodontics
Las Vegas

Elliott M. Moskowitz, DDS, MSD
NYU College of Dentistry
New York

Gerald S. Samson, DDS
Private Practice
Marietta, Ga

Orhan C. Tuncay, DMD
Temple University
Philadelphia